Sharpening Our Sales & Marketing Strategy with EO Queensland
A Day of Sales & Marketing Insights
At B&C Plastics, we’re committed to continuous learning — and our recent participation in EO Queensland’s Sales and Marketing Learning Day was another step forward on that journey.
Our team members Royston Kent, Megan Hibbert, and Amila Palle Gedara attended this insightful session, walking away with fresh ideas, a renewed mindset, and a clear sense of where to focus next.
Learnings That Matter
The session delivered high-impact strategies around how to better structure, prioritise, and execute sales and marketing activities. Our team walked away with:
A refined list of actions to start and stop
Clarity on where to invest time and energy for the greatest return
Ideas to improve alignment between sales processes and marketing goals
Tools to better measure and track performance
Inspiration from others also walking the entrepreneurial path
Connection & Collaboration
The day wasn’t just about learning from presenters — it was also a powerful networking opportunity. Engaging with other entrepreneurs and business leaders helped spark new perspectives and built deeper community connections.
What’s Next?
As Megan put it: “Never underestimate the power of continuous learning!” With the right tools and mindset now in hand, the hard work begins — applying what we learned to elevate our strategy and impact across the business.
We’re excited to translate this momentum into action and continue delivering value for our customers, team, and partners.